Leadpile.com a leader in online lead generation services is suggesting that people shopping for luxury cars are moving online in the US and the time is not too far away when many of those who are shopping for luxury cars will never set foot inside a showroom.
Instead the initial approach will be online, the car will be taken to the buyer for a test drive and all further negotiations will happen away from the dealership. The CEO of Leadpile suggests that if a buyer is prepared to pay $100,000 for a vehicle then he should expect to receive service that is commensurate with the value of the car.
Requiring a potential purchaser to attend a showroom to see the car may not be seen as providing that level of service and it will only take one dealer to move away from the showroom scenario for others to follow.